A quieter signature.
The intertwined CS monogram gives cushions and umbrella valances a compact, recognisable mark. The full Cala Sol wordmark appears selectively on the bucket, straws and textiles, creating variety within one identity.

From the shade overhead to the drink in your hand. An imagined beach club, brought together through a complete family of personalised objects.
Self-initiated concept · Not a completed client commission.

Premium reusable plastic drinkware, personalised straws and coordinating ice buckets. Clear ribbed forms and deep olive accents carry the Cala Sol identity from bar to beach.

Generous towels, soft robes and tailored cushions. Ivory textures and olive piping bring the textiles together. The CS monogram sits on the cushions, while a smaller Cala Sol wordmark finishes the towels and robes.

An olive CS monogram and scalloped trim give the ivory canopy its signature.
The intertwined CS monogram gives cushions and umbrella valances a compact, recognisable mark. The full Cala Sol wordmark appears selectively on the bucket, straws and textiles, creating variety within one identity.
Vertical ribbing links the clear reusable plastic tumblers and stemware to the olive ice bucket. Rounded rims, balanced bases and restrained branding guide the proposed product design.
Ivory canopy panels keep the setting light. Olive scalloped edging defines the silhouette, with the monogram centred on the valance rather than repeated across every panel.
Piped woven cushions, striped terry towels and waffle robes bring different textures to the same palette. Embroidery and woven branding are proposed to suit each fabric and its scale.
Design direction shown in visualisations. Final materials, dimensions, decoration methods and care specifications would be confirmed through sampling.
A restrained palette, repeated with purpose.
Moomin × MAIA Beauty